On behalf of the SMC membership, we’d like to congratulate SMC member, Ski Barn, in Paramus NJ, for being selected as SIA’s mid-Atlantic Retailer of the Year. The SIA US SnowSports Retailer of the Year Award is based upon a shop’s contribution to the growth of the snow sports industry, its promotional and marketing techniques and its success in the ski, snowboard, tele, cross country and/or snowshoe marketplace. Award winners are nominated and selected by suppliers and reps in the snow sports industry. All were recognized at an awards ceremony during the recent SIA Snow Show in Denver, following Winter Sports Market 2015.